Christmas Week

At the age of 27, the week of Christmas still gets butterflies fluttering away in my stomach. The excitement surrounded by days off, time spent with family, recipes of days past and much more. When I was young the gifts were priority #1 – what would the jolly ol’ elf leave behind after nibbling on the cookies left out? Ahhhh, those Christmas Eve nights, the crawling time seeming to stop as it got closer to morning.

Today advertising plays up the celebrations and excitement of Christmas with kids tearing open gifts or the magical snowman coming to life.

What Christmas memories do you have that could translate into a new marketing campaign? Your life is easy to relate to, so share it with your customers!

Merry Christmas!

Social Media Trends for 2012

David Armano wrote a blog at the HBR about the upcoming trends for Social Media.  It amazes me where it has gone thus far. Click HERE to read the full article.

What are your thoughts on where Social Media is going in 2012?

David Armano is EVP, Global Innovation & Integration, at Edelman Digital, the interactive arm of global communications firm Edelman. You can follow him on Twitter at @armano.